Proposition 19-the New Leaf video "http://vimeo.com/16062780" “khundcharcha” does not waste any time, and starts with bold statement: “Welcome to Failed State of California” and informs viewers about $19 billion deficit and $69 billion debt, financial crisis in the health care, education, correction and infrastructure sectors. However, before viewers start to worry, the perfect solution emerges- the proposition 19. On November 2nd voters’ approval of the proposition 19 can solve together money, jobs, and social rights problems. But what is this proposition 19? Mystery solved: legalization of sales, taxation and regulation of cannabis-California’s already largest cash caw, which already generates $15 billion a year. By approving this proposition California can gain $1.4 billion in tax revenue, expands economy of $16-$23 billion, and create 100,000+ jobs. How can it be done? Easy. Production, sales and use of cannabis should be treated like alcohol regulations, but final rules would be done by each county, not by the state. Passing proposition 19 would solve California’s crime problems by taking money from drug cartels pockets and giving it to the state instead. Smart. Voters should not worry that use of marihuana increase, because it would regulate amounts that are already on market. One more time, voters need to pass proposition 19, and we all can live happily ever after.
The video, which is 2:34 min long, is very well done, funny and clever. The creator uses cartoons to make it appear friendlier. Who does not like cartoons, especially funny ones? Instead of people, cute animal characters are used; therefore entire idea appears more family oriented. This video is definitely not informative, but of persuasive nature. The main goal is to encourage people to vote yes. It does not show pros and cons, but pros only, but does it very well. Definitely well made.
Five years later: Hurricane Katrina://projects.usatoday.com/news/katrina/#/prologue/the-storm/the-storm . Uses still pictures and audio excerpts from the television outlets at the time of the storm. Even after 5 years the fear is easily captured by the photos and background music. The return to the 9th ward piece http://projects.usatoday.com/news/katrina/#/effects/coming-home/return-to-the-lower-ninth uses live interviews of the aftermath as an effective storytelling tool. The rebuilding of the levees http://projects.usatoday.com/news/katrina/#/rebuilding/new-levees/system-failure-and-redesign uses words on screen and maps to complete a very informative site about the after effects of oe of the biggest storms in history.
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